Ten Tips For Getting More Sales From Your Website

() Create a Direct Response Website, with the minimum number of pages possible (e.g. an Index Page, a Contact Page, and an Order Page). () Make sure your sales copy is positive and inspiring - people buy things because they want to improve their lives. () Identify a problem and show people how and why your product or service solves the problem. () Keep your paragraphs short - no more than sentences per paragraph. () Use bold headings to break up your sales copy into short chunks of text. () Use a bulleted list to itemize the benefits of your product or service. Start each benefit with an action word: "turn", "make", "triple", "grab", "create", "build", "convert", "start", "change", "drive", "organize", "promote", "develop", "learn", "compel", "fill", "attract", "get", "earn", "take", "discover", "produce", "find", "generate", "acquire". "inspire", "send", "blast". () Give your visitors at least order links (e.g. /rd of the way down your page, /rds the way down, and at the bottom). But don't stop there - turn some of your key phrases into hyperlinks that go to your order page. Here are some examples of phrases that you could link to your order page: "increase your sales", "take advantage of this offer", "try it risk-free for days", "get the following bonuses", "the competitive edge you need", "this risk-free offer". () Use purple (#, R= G= B=) text - the color purple (used sparingly) has been shown to increase sales. () Give a time limit - most people are procrastinators. () At the end of your sales copy make a call to action: "Act now - don't let this opportunity pass by" (c) by Michael Southon